unexpected success: Coke
Microsoft x-box
unexpected failure : apples itablet
samsung monte
Change in Market structure or industriey: fort edsel bank for international settlements
Changes in incongruity of process: The sony walkman
Motorola MOTO U9
Change of Demographics: The PDA
Hp photosmart
Change of Perception: Windows phone 7
Samsung Galaxy S
Due to new knowledge or technology: Knee joint orthoses
binoculars
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